Saturday, 17 October 2015

Reflection on my digital design lesson

Today we started the lesson by giving a summary of what we did last week in the past lesson.We talked about how we  got introduced to our new  unit advertisements and factors of advertising.And today we went into more detail about all the different advertisements and the contents and factors of each one.We first watched two ads that talked about how union is strength and how when you are cooperating with other people it will lead you to success rather than being alone and independent.The first ad showed a big crowd of crabs and then there was a bird that was aiming to attack them so they gathered up and tore all the bird's feathers that then showed us how when they worked together they defeated the bird.The second ad showed a whole bunch of ants walking then an elephant tried to suck one of them but they then worked together to save the ant.We then watched another ad of Mcdonalds world wide. This ad showed how they strongly used celebration  in the making of the ad. For example there was one that was Malaysian it showed two grandparents in the airport  waiting for there daughter and when she came they saw there grandchildren for the first time so they then went to eat in Mcdonalds to celebrate there arrival.The last ad was about the safety of seat belts. It showed a family of three (father, mother and daughter) who were imagining to be in a car while the father was driving.He was looking back at his daughter so he did not see that there was an obstacle nearing him before they can collide. His wife and daughter then rushed and became his seatbelt and saved him from falling down and possibly dying. In this ad, they used the technique slow-motion to emphasize to the audience how life - changing a seatbelt can be .Last but not least, we then continued to investigate different types of advertisements.

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